Free SEO tools
Useful checks. Your data stays with you.
23 tools for files, markup and content, plus editable audit and reporting worksheets. No account required.
Choose a tool
Schema markup generator
JSON-LD for Article, Product, FAQ, Org, Local Business.
Meta tag + SERP previewer
Approximate desktop and mobile search previews.
Open Graph & social previewer
Render the Facebook, LinkedIn & X share card from your og: tags.
Heading structure analyzer
H1–H6 outline with skip and missing-H1 warnings.
Keyword density analyzer
1/2/3-gram extractor with over-optimization warnings.
Readability score checker
Flesch, Flesch-Kincaid, SMOG, Gunning Fog, ARI.
Title case converter
AP, Chicago, and APA title case with stop-word rules.
Robots.txt generator + tester
Build, download, and test paths against your rules.
XML sitemap generator
URL list → valid sitemap.xml with lastmod & priority.
Internal link & anchor extractor
Every link, anchor text, rel, and internal/external split.
URL slug generator
SEO-friendly URL slugs with stop-word and transliteration support.
Canonical URL checker
Build and validate rel=canonical tags with trailing-slash options.
Noindex tag checker
Inspect robots meta directives — index, noindex, nofollow, max-snippet.
Hreflang tag generator
Multi-region hreflang tags with x-default and validation.
Redirect-map validator
Check CSV mappings for cycles, conflicts and missing destinations.
Sitemap comparison
Compare added and removed URLs in two sitemap snapshots.
Content decay checker
Compare Search Console page exports and build a refresh queue.
Search Console regex builder
Build literal filters and test them against sample queries.
Rendered HTML SEO comparison
Compare metadata and links in source and rendered snapshots.
Query and page overlap checker
Review joint query/page data for possible intent overlap.
Orphan-page candidate finder
Compare your URL inventory with observed internal links.
Image alt-text checker
Review missing, empty and descriptive image alternatives.
Crawler log analyzer
Review crawler-labelled requests and errors in local log files.
Audit and reporting workspaces
Free SEO Audit: A Prioritized Website Review
Audit crawlability, indexation, templates, content, links, speed, and measurement with a practical severity-and-impact framework.
Open worksheet →Monthly SEO Report Template with a Complete Worked Example
Download an editable monthly SEO report template, study a clearly labeled studio example, or build a free printable report with your own metrics.
Open worksheet →SEO Report Generator: Assemble a Decision-Ready Update
Turn search, analytics, release, and conversion notes into a repeatable report with an executive narrative.
Open worksheet →SEO Audit Template: Evidence, Impact, Fix, Verification
Document every SEO finding in a consistent format that engineering, content, and leadership can act on.
Open worksheet →Technical SEO Audit: Crawl, Render, Index, Measure
Review the technical path from URL discovery through rendering, canonicalization, indexation, performance, and monitoring.
Open worksheet →Make your next SEO change a useful one.
The free tools are ready now. Our paid product is still in development; join the launch list for an update when it is available.