Why readability matters for SEO
Readability formulas estimate text complexity. They are editing aids, not Google ranking scores or evidence about bounce behavior. Review your audience, terminology and whether the content helps a reader complete the task.
There's also a relevance angle: search results tend to cluster around a reading level that matches the query's audience. A graduate-level essay aimed at a beginner question is mismatched, no matter how accurate it is. Writing to the level your readers actually expect keeps them on the page — and that is the signal that moves.